Rule 3 of Marketing

If your business involves etching words in indelible ink into the skin of your customers, learn how to use apostrophes.


Richard Carter

A fat, bearded chap with a Charles Darwin fixation.


  1. "Walk in appointments available": Surely if you can walk in for immediate ink (which is what I presume they mean), no appointment would be neccesary? If you see what I mean.

    I'll get my coat.

  2. I'm also in favour of the walk-in, in other words 'tattoos while you wait' system, as opposed to leave your arm, leg, arse etc. behind and then go back and collect it later when it's ready.

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