From a review in the latest edition of the London Review of Books of Into the Silence: The Great War, Mallory and the Conquest of Everest by Wade Davis:
[George] Finch had not only pioneered the use of oxygen but also designed a down coat as an alternative to the tweed Norfolk jackets that made the Everest party look, to Bernard Shaw, like a ‘Connemara picnic surprised by a snowstorm’.
I wish I'd said that.
You will, Zimscribe, you will.